Work-Design-Process-with-Analogies-Johannes-Steinbauer-01.jpg

Design thinking

To develop an idea for your product, we use different approaches. One method that we keep pursuing is working with analogies. Analogies offer the possibility to transfer knowledge from an existing area to a new one. Many interesting approaches or solutions to problems already exist in other situations. Using a self-developed method, we systematically expand our knowledge horizon and thereby increase the scope for potential solutions.


Work-Ideas-Johannes-Steinbauer.jpg

Creating ideas

Ideas we create are on the one hand clear and reduced, on the other hand always have a strong character. A detail, function or proportion that makes the product stand out from the crowd.
Our passion to do things with our hands and our ambition to keep the finished product in our hands are driving us to experiment with ideas at an early stage.


Work-Fast-Scale-Models-Johannes-Steinbauer-01.jpg

Scale models

To come up with an idea, we quickly start to build a scale-accurate model. At this stage we do not claim to have perfected detail. Our approach is to get started quickly and to revise slowly. Long before we disguise ourselves in elaborate CAD drawings, we have worked out proportions and details in tangible models.
We just start with cardboard and tape to make ideas a reality. Our technical knowledge helps us to consider all possible processes and materials.


Work-Real-Prototypes-Johannes-Steinbauer-01.jpg

Real prototypes


One of our key skills is being able to make real prototypes ourselves. A prototype is much better judged than a photorealistic representation. Materials, functions, proportions and ergonomics can be assessed more realistically. This has a special added value when working with our customers. Within the development process, we can test things in our studio and try them out right away instead of waiting for models from model makers. This saves time, reduces errors and shortens development.